Publica Offers A/B Testing Tool for CTV Revenue Optimization

New A/B testing tool to help buyers and sellers run efficient and targeted campaigns possible, Publica offers flexible A/B testing capabilities.

CTV Ad Server Publica launches Platform Connect

Platform Connect is a new feature by Publica that will enable existing streaming publishers to extend their audiences within a transparent and controlled ecosystem.

How are CTV Ad Breaks Evolving?

Paul Gubbins, VP of CTV strategy at Publica, outlines why publishers need to fix consumer-unfriendly advertising gaps in connected TV (CTV) streaming, as well as the solutions available. 

Meet Elea.ai, the CTV Ad Recognition Intelligence

Elea ai is a new solution by Publica that lets streaming publishers harness the power of Artificial Intelligence (AI) to deliver seamless ad experiences on Connected Televisions (CTV)